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At Marushin, we are guided by our corporate philosophy and the principles of MMR (Marushin Merchant Rules) as we strive to become a company that endures for the next 100 years and continues to be chosen by customers and partners alike.
Guided by our long-term vision for 2030, we are committed to advancing sustainability initiatives that contribute to a better future.
With textiles—especially towels—at the heart of our business, Marushin is committed to weaving a future filled with dreams and joy for consumers and everyone connected to our company. We continuously embrace new challenges to create lasting value for society.
Sustainable management is one of our highest priorities. In addition to promoting environmentally responsible manufacturing, we are strengthening our advanced in-house logistics network to deliver products to consumers more quickly and accurately. We are also investing in the growth of our logistics IT workforce to support a more efficient and sustainable supply chain.
We strive to be a company that continues to be chosen and trusted by everyone connected to Marushin—our consumers, business partners, employees, their families, and the communities we serve.
As we strive to become a globally recognized MARUSHIN and a company that thrives for the next 100 years, we will continue to embrace challenges and drive innovation to help build a more prosperous and sustainable society.
〜 Our Commitment to 2030 〜
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Transition All Towel Products to Sustainable Cotton Materials.
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Transition All Polyester Materials to Recycled Polyester or Natural Fibers.
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Transition All MARUSHIN Brand Labels to 100% Sustainable Cotton and Recycled Materials.
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Transition Packaging Materials to Natural or Recycled Materials.
We are committed to weaving not only exceptional products, but also a better future. At MARUSHIN,
we believe sustainability should not be something special—it should be part of everyday life.
Long Lasting Products (LLP)
Marushin’s towels and lifestyle goods are everyday products designed to bring comfort and joy to daily life. Through these products, we hope to deliver not only comfort for those who use them, but also lasting value that contributes to a better future for society. This vision inspired the creation of our Long Lasting Products initiative—products that help build a better future.
A portion of the sales from eligible products is donated through charitable organizations to support a wide range of causes, including children’s welfare, environmental conservation, women’s empowerment, humanitarian assistance, and animal welfare. Choosing one of these products means taking a step toward supporting people’s lives and protecting the future of our planet.
Marushin will continue creating products that are made to be loved for years to come, while connecting people, society, and the future through meaningful and sustainable initiatives.
Eligible Brands
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Child Support
Japan Association for the World Food Programme
Eligible Brands
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yup!(R)
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piccolino(R)
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SUN HEART(R)
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Humanitarian Support
Japan Platform
Japan Committee,
Vaccines for the World’s ChildrenEligible Brands
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porukka pattern(R)
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GUTS!(R)
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NOBLE COLOR
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ima
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Environmental Support
OISCA Japan
Eligible Brands
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polku(R)
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Animal Support
Guide Dogs Support Center
Eligible Brands
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wonderful peace(R)
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Women Support
Plan International Japan
Japan Society of Breast Health
Eligible Brands
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Many Many(R)
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Pink Ribbon(R)
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Medical and Welfare Support
shine on kids!
unleash
Eligible Brands
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Moomin ×
shine on kids! -
to:alla
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Products Innovations
At Marushin, we are committed to building a more sustainable future by using materials that are better for both people and the planet.
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Organic Cotton
Organic cotton is grown on farmland certified by recognized organizations, following strict standards for the use of pesticides and fertilizers.
At Marushin, we are committed to developing organic cotton products that combine comfort and thoughtful design while being kinder to both people and the planet.
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Recycled Polyester /
Eco MarkAt Marushin, we develop products made with recycled polyester produced from reclaimed plastic bottles. By using materials that help reduce petroleum consumption and waste, we are creating products with a lower environmental impact.
Products that meet recognized environmental standards throughout their life cycle carry the Eco Mark certification.
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SEK Antibacterial Processing / SEK Antibacterial & Deodorizing Processing
As awareness of hygiene continues to grow, Marushin is committed to developing products that are clean, comfortable, and safe for everyday use.
SEK Antibacterial Processing inhibits the growth of bacteria on textile fibers, while SEK Antibacterial & Deodorizing Processing suppresses odor-causing bacteria to help keep products fresh. These technologies are applied to a wide range of products, from plain towels to children’s school items and licensed character merchandise.
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Recyclable Packaging Materials
At Marushin, sustainability extends beyond our products to the packaging materials we use.
For example, some gift boxes are designed so that the backing card can be reused as a postcard, while the box itself can be repurposed as a storage box or document case. By giving packaging a second life, we create lasting value and help reduce waste.
Supporting Children’s Lives and Their Future
Marushin’s Support for Nepal
Marushin Co., Ltd. is carrying out an ongoing support initiative in Nepal,
focusing on education, daily living support, donations, and the promotion of Fair Trade products.
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